Private transfers & tours

Dubrovnik4U Transfers

Dubrovnik4U is a family business that has been driving guests out of Dubrovnik in a private Mercedes V-Class since 2018 — across Croatia, Bosnia & Herzegovina and Montenegro. The work had always come in by phone and WhatsApp, and that part worked. The site wasn't meant to end that conversation, just to start it earlier: while the guest is still planning the trip, not standing at arrivals.

4 weeks Design · Development · Booking · SEO
Website — Dubrovnik4U Transfers

Approach

With transfers it's easy to assume a booking engine is what's wanted — a card, a calendar, confirmation in a second. Here that would be the wrong thing to build. Dubrovnik4U doesn't sell a seat, it sells a driver who knows the road, the border and where to stop along the way; a drive like that is arranged, not taken off a shelf. So the booking system stayed deliberately simple: email and WhatsApp, nothing else. A five-step form asks for everything a quote needs — route, date, flight number, hotel, passengers, luggage — and arranges it into a tidy email. The price on the site is a guide; a person confirms the final one. No card, no account, no step that exists only because everyone else has one.

What we built

  • Nine transfer routes with a duration and a "from" price — from the airport to the city (€55, 25 min) to Zadar (€550, 6 h); across the border, Kotor €300, Mostar €380, Sarajevo €480
  • Eight tours, each with its own page: an hour-by-hour itinerary, what's included and what isn't, a gallery — from an olive-oil tasting (€45) to Mostar and Kravica (€450)
  • A five-step booking — what, when, details, contact, review — that ends in an email, with no card and no user account
  • A contact page where WhatsApp, phone and email are given equal weight and lead to the same number — because some guests won't even open a form
  • Four languages: English, Italian, German and Spanish — the whole site, not just the menu
  • A Mercedes V-Class fleet with real numbers: 7 passengers, 5 large suitcases, a driver 24/7
  • Reviews alongside the offer — 5.0 on TripAdvisor and Google, 95+ recommendations — and the family story on the "About" page

Five steps that ask so the driver doesn't have to

Booking step 1 — choosing a transfer, tour or special request, with route cards
What you're booking — a transfer, a tour or a special request. Here, unlike in the catalogue, the card also carries the distance: Dubrovnik → Split, 4 h · 230 km, from €450.
Booking step 2 — choosing the date and departure time, with a return-trip option
When — the date and departure time, a return only if needed. Plain fields the phone already knows how to open properly, with no calendar library.
Booking review — a summary of the route, date, passengers and estimated price before sending the request
The last screen is a summary, not a checkout: "roughly from €450, we confirm the final price by email, nothing is charged now". The button sends the request, and a copy goes to the guest too.

The price before the enquiry, not after

Transfer-route cards with duration and price — Split, Korčula, Zadar, Makarska, Kotor
The card says three things and nothing more: where to, how long, from how much. Airport to the city €55 and 25 minutes, Dubrovnik–Zadar €550 and six hours. The border doesn't change the rule — Kotor from €300, Mostar from €380, Sarajevo from €480. The photo is the destination, because a transfer to Kotor sells itself anyway.

A car you'd want to ride in yourself

Fleet section — a Mercedes V-Class in front of the city walls, with vehicle specifications
Three numbers a guest checks before booking: 7 passengers, 5 large suitcases, 24/7. The photo is their car on their road — for a family business, a stock render would be the first sign something's off.

Technologies

Every project gets the stack that suits it — this is the one for Dubrovnik4U. With no payment processing and no user accounts, there's less that can break.

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